Ha, all that description below might seem a little immodest, but I believe it's called marketing. As far as my guiding technique is concerned I quickly learnt that it's never about hectoring, lecturing or talking down to people. Instead guiding is a rare mix of authority, presentation, information and entertainment. I want my guests to leave feeling excited about the topic we’ve covered. I also want them to have a good time and have a bit of a laugh when occasion calls. I want the tour to be memorable and the complete opposite of a bore

Ha, all that description below might seem a little immodest, but I believe it's called marketing. As far as my guiding technique is concerned I quickly learnt that it's never about hectoring, lecturing or talking down to people. Instead guiding is a rare mix of authority, presentation, information and entertainment. I want my guests to leave feeling excited about the topic we’ve covered. I also want them to have a good time and have a bit of a laugh when occasion calls. I want the tour to be memorable and the complete opposite of a bore

Ha, all that description below might seem a little immodest, but I believe it's called marketing. As far as my guiding technique is concerned I quickly learnt that it's never about hectoring, lecturing or talking down to people. Instead guiding is a rare mix of authority, presentation, information and entertainment. I want my guests to leave feeling excited about the topic we’ve covered. I also want them to have a good time and have a bit of a laugh when occasion calls. I want the tour to be memorable and the complete opposite of a bore

Jonathan Schofield

Three beautiful but authoritative books about Manchester

Jonathan Schofield has been a registered Blue Badge Guide since 1996 and is the Editor-at-Large of Manchester Confidential (www.manchesterconfidential.com) the city’s largest independent magazine. He is also the Editor of Manchester Books Limited (www.mcrbooks.co.uk) and has written several books on the North West. He is a regular broadcaster on local and national radio.

He is also a public speaker, a town and city identity consultant and a freelance writer on tourism, architecture, public art, history and food and drink. He was Highly Commended at the Manchester Tourism Awards 2005 for the Best Tourism Experience of the Year (awarded for guiding services). His award-winning tours have included Radical Manchester, the Incredible Interiors, Chetham’s Library and Medieval Buildings, Engels in Manchester, London Road Fire Station tours and many others.

In 2008 he was appointed the director of a training course for new Manchester guides on the strength of his guiding skills. All 24 people who took the final exams passed the course. A first.

He has been the official tour guide for the world-famous Manchester International Festival since 2015 conducting heaps of sold-out tours.

He is the exclusive tour-guide partner for Chetham's Library and Medieval Buildings and was the only guide asked to lead London Road Fire Station tours. He currently has exclusive access to Mayfield abandoned station and the Edgar Wood Centre.

He has guided around, interviewed or been interviewed by Robert Zemeckis, Michael Portillo, Katharine Viner, Michael Wood, Hardeep Singh Kohli, Ed Byrne, John Prescott, Sir Alex Ferguson, Annie Lennox, Alistair Campbell, Melvyn Bragg, Victoria Wood, Michael Ball, Ed Byrne, James Naughtie, Sir Terence Conran, Anish Kapoor, The Hairy Bikers, Michel Roux, Anthony Gormley, Maxine Peake and many other people.

He has appeared in Tristram Hunt's biography of Friedrich Engels, The Frock-Coated Communist and Stuart Maconie's, affectionate look at the North of England in Pies and Prejudice.

His current publications, available through Manchester Books Limited, are:

  • Manchester, the Complete Guide
  • Lost & Imagined Manchester
  • Illusion & Change Manchester

Jonathan Schofield has been a registered Blue Badge Guide since 1996 and is the Editor-at-Large of Manchester Confidential (www.manchesterconfidential.com) the city’s largest independent magazine. He is also the Editor of Manchester Books Limited (www.mcrbooks.co.uk) and has written several books on the North West. He is a regular broadcaster on local and national radio.

He is also a public speaker, a town and city identity consultant and a freelance writer on tourism, architecture, public art, history and food and drink. He was Highly Commended at the Manchester Tourism Awards 2005 for the Best Tourism Experience of the Year (awarded for guiding services). His award-winning tours have included Radical Manchester, the Incredible Interiors, Chetham’s Library and Medieval Buildings, Engels in Manchester, London Road Fire Station tours and many others.

In 2008 he was appointed the director of a training course for new Manchester guides on the strength of his guiding skills. All 24 people who took the final exams passed the course. A first.

He has been the official tour guide for the world-famous Manchester International Festival since 2015 conducting heaps of sold-out tours.

He is the exclusive tour-guide partner for Chetham's Library and Medieval Buildings and was the only guide asked to lead London Road Fire Station tours. He currently has exclusive access to Mayfield abandoned station and the Edgar Wood Centre.

He has guided around, interviewed or been interviewed by Robert Zemeckis, Michael Portillo, Katharine Viner, Michael Wood, Hardeep Singh Kohli, Ed Byrne, John Prescott, Sir Alex Ferguson, Annie Lennox, Alistair Campbell, Melvyn Bragg, Victoria Wood, Michael Ball, Ed Byrne, James Naughtie, Sir Terence Conran, Anish Kapoor, The Hairy Bikers, Michel Roux, Anthony Gormley, Maxine Peake and many other people.

He has appeared in Tristram Hunt's biography of Friedrich Engels, The Frock-Coated Communist and Stuart Maconie's, affectionate look at the North of England in Pies and Prejudice.

His current publications, available through Manchester Books Limited, are:

  • Manchester, the Complete Guide
  • Lost & Imagined Manchester
  • Illusion & Change Manchester
Jonathan Schofield

Three beautiful but authorative books about Manchester

Just a short note to thank you for the guided tour of the Mayfield depot yesterday. Having lived in the North and worked in the city for many years I thought I knew Manchester quite well, but I have to admit that I had never heard of the station at all. Until, that is, I was given a couple of your vouchers as a birthday gift and checked out your website. Both my son and I found the tour very informative and entertaining, with some great anecdotes to bring the story to life.’

Richard Jones

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Just a short note to thank you for the guided tour of the Mayfield depot yesterday. Having lived in the North and worked in the city for many years I thought I knew Manchester quite well, but I have to admit that I had never heard of the station at all. Until, that is, I was given a couple of your vouchers as a birthday gift and checked out your website. Both my son and I found the tour very informative and entertaining, with some great anecdotes to bring the story to life.’

Richard Jones

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to our newsletter

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